If you guys remember, Honda Atlas revealed the logo of its upcoming crossover SUV, Honda HR-V, in the Pakistan Auto Show (PAPS) 2022. During the event, the company showed the logo with a shadowed image of the car. The company didn’t reveal any further information; still, that unveiling caused quite an excitement among the Honda lovers.  In June, we told you that a wrapped test unit of the SUV has been spotted in Pakistan. Further investigation revealed that Honda Atlas imported the test unit with price tag of Rs. 6.05 million. These updates are rather exciting so, it would be correct to say that Honda HR-V is currently the most awaited car in Pakistan. Now, we are here with another update as our sources have just updated us about the car. As per them – our sources – the launch of this crossover SUV is around the corner. “The company has completed its preparations for the launch,” the sources added. Meanwhile, some other sources claimed that the launch is just days away. There is nothing official from the company yet, but if we believe our sources, we will see the locally-assembled HR-V very soon. So, keep your fingers crossed and fasten your seatbelts because we are going to get a very exciting ride in very near future.  Honda HR-V International Honda launched the latest HR-V – also known as Vezel in Japan – in 2021. Its main competitors in the global market are Kia Sportage, Hyundai Tucson, Toyota C-HR, and Corolla Cross. Furthermore, the car is available in different engine options, including Hybrid-electric one. The salient features of this crossover SUV include: Honda Sensing safety features Adaptive cruise control Blind-spot monitoring 360-degree camera Lane keep assist Autonomous braking 6 airbags Parking sensors Smart infotainment screen Automatic climate control Rain sensing wipers Automatic headlights Hill start & descent control Again, these are international features, and it is not clear whether Honda Atlas will offer all of these in Pakistan or not. But we do hope that the company offers them because it will give the new HR-V an edge over its competitors. Are you waiting for new Honda HR-V? Please share your thoughts in the comments section.

To celebrate Independence Day, Atlas Honda will launch Special units of Honda CB125F . In the photos on social media, the bike can be seen with white body and green stickers. And this has caused quite an excitement among the bike lovers. You can also see other CB125F units in these pictures in black, blue and red color. The common thing among them is the new green-colored stickers. [gallery bgs_gallery_type="slider" ids="166458,166460,166462,166464"] It is pertinent to mention that the remaining specs and features of the bike will remain same including alloy wheels, front disc brake with dual-piston calipers, and 5-speed transmission. The overall design of this bike is a bit chic compared to the standard Honda CG125. Engine  The bike will come with slightly different 124cc single-cylinder engine 4-stroke pushrod engine, which produces 10hp and 9.5Nm of torque. One must remember that this bike has been used by the Atlas Honda since the early 1990s. With time, the consumers want more stylish looking bikes. The other two major companies like Yamaha and Suzuki have launched their bikes with new chic looks, however, Honda has been launching its famous bikes in almost same body-styles. Such limited units are introduced to get the attention of buyers. Honda Bike Price Increased On August 1, Honda bike prices were increased. As usual, Atlas Honda didn't give any reason for the hike, however, it is believed that devaluation of rupee against the dollar was the main reason. New Honda Bike Prices Honda CD 70 now costs Rs. 116,500, after an increase of Rs. 5,000. The bike’s old rate was Rs. 111,500 Honda CD 70 Dream will now cost Rs.  124,500 against the old rate of Rs. 119,500. The bike saw an increase of Rs. 5,000. The new price of Honda Pridor is Rs.  155,900 against the old rate of Rs. 150,900. The bike also saw an increase of Rs. 5,000. Then comes the second most famous bike of the company, Honda CG 125. Its price has been increased by Rs. 5,000, taking the rate to Rs. 179,500 compared to the old price of Rs. 174,500 Then we have Honda CG 125 SE. After observing an increase of Rs. 5,000, it will now cost Rs. 210,500 instead of Rs. 205,500 . Honda CB 125F saw an increase of Rs. 10,000, taking the bike’s rate to Rs.  273,900 from 263,900. Honda CB 150F’s new price is Rs.  338,900 compared to the old rate of Rs. 323,900, meaning it saw a jump of Rs. 15,000 The last one is CB 150F SE with a hike of Rs. 15,000. The bike’s new rate has reached Rs.  342,900 compared to the previous price of Rs. 327,900. What do you think about this new Honda CB125F? Please share your thoughts in the comments section.  

Honda Atlas starts bearing the brunt of the country's deteriorating economic graph. The company has revealed the figure chart for the first quarter of the year, declaring a sharp down of 29% in profits.  The automaker reported a profit of Rs. 658.2 million as compared to Rs. 928.2 million earned in the corresponding period of last year. The profit figures are still better than what was expected because the steep rise in dollar rate and rupee depreciation left no hope for the car companies. Sales/Figures The sales, during the first quarter, were raised to Rs. 30.24 billion as compared to Rs. 21.76 billion in the same period of last year. Means, that the company observed a profit of 39%.  Similarly, back-to-back price hikes and thumping figures of sales up the revenues by 24% (year-on-year growth). The company also witnessed a 20.13% growth in gross profit, increasing to Rs. 1.91 billion as compared to Rs. 1.59 billion in the corresponding period of last year. The company's other income also increased by 57% in the face of new car bookings. This means the company earned Rs. 526 million against Rs. 335.26 million in the same period last year. An increase in car prices and high sales volume increase the company's sales by 39%. But despite this, the company's profits have seen a decline.  So, here is a "twist" to translate where the fortunes reversed. A Twist Despite all these smiling figures of gross profit, revenues, sales and other income, the super tax imposed by the incumbent government and a down in gross margins make the company observe a decline of 29%.  Moreover, the marketing and distribution expenses were up by 83.4%, increasing to Rs. 242 million as compared to Rs. 132 million. Other company expenses also escalated to Rs. 753 million from Rs. 191 million, up by 295 percent – a massive jump.  What do you think about the profit decline of Honda Atlas? Share your thoughts in the comments section. 

After Yamaha, Honda bike prices have also been increased. As usual, Atlas Honda has not given any reason for the hike, however, it is believed that devaluation of rupee against the dollar is the main reason. New Honda Bike Prices Honda CD 70 will now cost Rs. 116,500, after an increase of Rs. 5,000. The bike’s old rate was Rs. 111,500 Honda CD 70 Dream will now cost Rs.  124,500 against the old rate of Rs. 119,500. The bike saw an increase of Rs. 5,000. The new price of Honda Pridor is Rs.  155,900 against the old rate of Rs. 150,900. The bike also saw an increase of Rs. 5,000. Then comes the second most famous bike of the company, Honda CG 125. Its price has been increased by Rs. 5,000, taking the rate to Rs. 179,500 compared to the old price of Rs. 174,500 Then we have Honda CG 125 SE. After observing an increase of Rs. 5,000, it will now cost Rs. 210,500 instead of Rs. 205,500 . Honda CB 125F saw an increase of Rs. 10,000, taking the bike’s rate to Rs.  273,900 from 263,900. Honda CB 150F’s new price is Rs.  338,900 compared to the old rate of Rs. 323,900, meaning it saw a jump of Rs. 15,000 The last one is CB 150F SE with a hike of Rs. 15,000. The bike’s new rate has reached Rs.  342,900 compared to the previous price of Rs. 327,900. The new prices will be applied from August 1, 2022. It is pertinent to mention that the company increased the price in June. It seems that this tradition of increasing prices will continue as dollar rate and overall economic condition of the country is still unstable. And interestingly, despite these high prices, the "ON Money" culture has penetrated the bike market. And people are booking the bikes on late deliveries. Hence, the situation is just deplorable. What do you think about the fresh price hike? Do you think it is justified? Please share your thoughts in the comments section.