Focus on Quality. You do not need to invest big money into these. #1, Define you niche. Content, coding, Front end, Marketing are all different. Once you know what you are good at, then start building your online profile. Odesk, Freelancer are the best . If you have friends abroad, they will be able to send you some contract work. For building profile, you might have to work for low and provide exceptional quality . If your profile is built, you will be able to charge market rate. Hire as you go..
In Service, you do not need huge up front. But if you want to hire multiple resources and think things will start coming together, you are thinking wrong