Personally, I was expecting a price between 18~20 million for the obvious reasons. So I am not surprised here.
The major reasons for high price tag is CBU, PHEV, and Ford Raptor sized truck.
At the same time, I think it's a marketing stunt just to show the product. No such vehicle has sold in masses when launched in CBU form. Examples are Camry, Accord, HR-V, Tank, Prius (the one launched by the Indus, not gray imports) etc. The question is what will be the price when it comes as CKD. That will dictate its market success.
Personally, I see a severe competition between BYD and GWM in future when CKDs of both companies start. Specially between Sealion 6, Shark 6, H6 PHEV, Canon Alpha. Currently, Sazgar have benefit of early release of CKDs due to presence of factory.