Well, IMO i would say Mirage cannot be a competitor of Vitz because Vitz is a old brand and also there is a label of Toyota on it...
Mirage will take time to get into the market it has its own category and Toyota is one of the leading company in the world and most important part is Toyota has a control in our market... As an example Honda cars are way better than Toyota in Pakistan IMO... Engine wise and interior, breaking, car features and shape aerodynamics... Acceleration handling and resale is also good... But still most of the people like to go for Toyota...
The only Vitz worst point is, its price is going high and in 15 to 17 Lacs you can get Toyota Aqua Hybrid, Honda City and Honda Fit Hybrid...
People those budget is that far they are going for those cars and Vitz those are under 14 lacs their sale is still OK because people those are having that much amount they are afraid of spending money on something which is in the testing line in the market... in other hand Vitz software parts and almost everything is available in almost every car parts market... So there is big gap between Vitz and Mirage...
Mirage best part is fuel economy in non hybrid, features and its price...
So all other 660 high priced cars now got a new rival car and that is Mirage... Because parts availability and all other things are almost same...
I am hoping best for Mirage as i am a owner of it and i would say the package and technology and everything of the car is worth more than 12 lacs...
So lets wait and see how long it will take to get an respectable place in the market...
Thanks for reading...