Refer to f.
Every one is a customer mate. You just need to show them how empty and shallow their lives are without this flimsy tow hook, that adjustable license plate holder, or those Ferrari badges.
Put on a show, make a big fuss outta nothing, create fake necessity, then create fake shortage, offer sale prices, then raise prices and blame it on some new taxes (people love when you abuse Govt.) Lure them in and let them sink, and think, and think twice. Ultimately they'll give up and buy what they never needed at first place.
It's human nature, we see a nicely placed item with an attractive price, we start to think where it'd fit. And if we see a lot of people buying something, we'd probably think about getting it as well. We are dumb social sheep, we don't like being left out; to be a black-sheep.
Now advertising and presentation is half the show, quoting price being the rest of it. Don't ask me how, just imagine a super market- the biggest of its kind- with all kind of new and used stuff. Now you'd probably be interested in buying less than 1% of the items in shelves- but imagine the frustration of asking a sales clerk for the prices of every single item, especially when all clerks are men. I don't think such a store would stay in business for quite long.
So moral of the story? More ladies on Pakwheels?