Atlas Honda plans to launch electric bike by June
In a strategic move poised to reshape Pakistan's evolving electric vehicle (EV) landscape, Atlas Honda, the country's largest two-wheeler manufacturer, is gearing up to launch its first electric bikes by June 2025, according to industry sources familiar with the development.
The decision underscores the company's ambition to maintain its dominance in Pakistan's motorcycle market, where it currently commands over 85% share and also exports to several countries.
Yet, industry insiders suggest Atlas Honda's entry could be a game changer by leveraging its decades of brand trust and extensive local manufacturing network.
The company's massive setup, which produces around 1.3 million motorcycles annually, relies on a deeply localised supply chain, with over 95% of components sourced domestically. This infrastructure, combined with an in-house research and development wing, positions Atlas Honda to tailour electric bikes suited to Pakistani conditions.
The company's electric bikes will reportedly feature a 48-watt battery, with a six to seven-hour charging time and an estimated range of 65 kilometres per charge. While the portable charger allows home or office charging, the range remains contingent on factors like rider weight, terrain and driving habits.
Atlas Honda's initial production is estimated at 25,000 units after which the company will produce around 8,000 units annually, a fraction of its total output, signifying cautious optimism.
tribune.com.pk/