expansive yes.....but then its expansive to organise this kind of an event. Cars are not cheap to run and maintain.....cocktails at Sheraton, poolside location, designer from Lahore, period clothing, models etc. dont come cheap either. This is an upmarket event. You cant expect Sheraton to do it for free like we do at Forum. Can you imagine the kind of crowd that would get in....they need about 300 ppl to come ... they should get those ppl easily I think.