Germans are not famous for gimmicks. Chinese n korean are. Liqui moly is not a small brand but a big one to even put their products or brand at risk by adding marketing gimmicks.
If someone could tell me that i can use ceratec in my 125. I would have purchased it. My bike engine is as crisp as new. Its 2014 early model. Almost three year old. 55+ kmpl tops. Not talking about average. Which is 44+ kmpl at different speeds. And 30-35+ if full throttle for an hour or so.
1500+ km from liqui moly 20w-50 engine oil. No geating even after riding 200km. Gets cooldown quickly.
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