This past saturday I visited a Honda dealership near Bedian Road Lahore, to find out about
the New Honda Accord. The Car isnt on Display, but the streamers and brochures are available.
To my surprise when i asked the sales agent about its price, guess what?? A WHOPPING PKR9.2MILLION, i immediately
said WTF!!!!! Are these guys ****ing insane or what?
Back in 2006 i bought the Thai Assembled Accord Brand New ofcourse for a mere PKR2.39million only.
Does our government and the think tanks at Honda Atlas want to choke the air out of its customers? Even with the current duty slab and 50% regulatory duty and some profit for Honda Atlas, the price should not be more than PKR6.0million. The increase in exchange rate of PKR-DOllar has risen by 40RS between 2006-2013, but even then the price tag isnt justified at all
This Car will be a total failure as far as pakistani market is concerned, as even the affluent and corrupt class wont buy this car, when better alternatives are available in Audi, BMW and Mercedes at much lesser price.
No one will pay 92lakhs for a Japanese Made Car,and they will shift over to premium german brands with their eyes closed straight.
This New model will meet the same fate as did the outgoing Honda Accord 2008 Model.