The depreciation on price tag of luxury vehicles has always been massive. This is driven by simple market dynamics.
Any person savvy of marketing techniques will understand that people typically buying the luxury products can well and truly afford the price tags on brand new items, be it watches, cars or pens.
The typical buyers have plently of money sitting for these purchases, and they have a liking to have the new must haves too. So it is quite normal for this audience to purchase the new models as soon as they hit the showrooms.
The used cars are put on market, and due to plenty of supply (more than demand usually in case of luxury cars), can be had with a good discount.
The depreciation is even higher for more expensive cars, such as Rolls, Bently and the likes. This is a market dynamic and good for the rest of us, until we can afford the BMs and Mercs brand new.
HTH [emoji106]
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