Are they in the price bracket of Civic Corolla? Is their reliability, spares, service, warranty claims, repair work, supply chain, inventory, ease of service, dealer network, accessibility, also proven? If not, then its a hype. Until the mass majority of actual consumers (not people who have bought based on hype to one up relatives, friends, or invested for sake of OWN), its too early to judge, solely based on features. If there is no quality/longevity to these features and warranty runs out, then what? Couple that with the fact, Kia already has had one failed market attempt in the last decade.
