if 850k is the confirmed price of the most basic model , rising upto 950k
and if it is without AC , as usual and parrallel to the previous alto line-up strategy .
then my friends , the 10% decline in the dollar has not been reflected in the price at all ,
what suzuki has done is that , they have maintained their previous marketing strategy in terms of features availability .
while at the same time , 5% of the dollar decline they have sent to the consumers pocket ,
and 5% they have kept it for themselves , as straight cash .
if the 850k base model was coming with an AC ,
then in that case it would have been a total consumer win win situation , as the decline in dollar would have been totally reaching the consumer ,
but , it didn't happen , we expected this .
apparently PS have played FAIR this time , ( keeping in view the international prices , and the heavy local duties and levies )
had the dollar not declined by 10% , and this same car without AC would have launched for 900k .
the maximum possibility was 800k for this car for the non-AC version ,
850 is still close .
this measure will collapse the sky high current prices of the the JDM wagon-R .
expect its market to fall 100k in the coming months .