On a slightly unrelated topic, a recent article on PW blog titled "Are Pakistani Cars Worth Buying? A Brief Comparison Of Pakistani Vs Indian Sedans" received an unusually high number of comments. Going through those comments, it's easy to see what PakWheels and a certain automaker are trying to achieve.
Here are some:
"Such an wholesome article. It wonât be much surprising if I say that toyota cars are more dominant in Pakistani market. Furthermore, if we look at the comparision scale then I would say that the price of new Yaris is quite justifiable in Pakistan.
Also, the maintanance of toyota cars are less costly than honda cars."
"Really love the shape and the interior of this car, interesting read but we all know the market of Toyota Cars in Pakistan, if we get a Toyota car now, itâs always a profit in hand."
"I still believe Toyota has huge market in Pakistan. 3 out 5 cars you see on road are toyota. Interesting read tho!"
"Here in Pakistan, every other car you'd see would be Toyota. If it wasn't good enough, people wouldn't use it. 
"
"Good article to read. We saw every third car is Toyota car on roads. Toyota is so reliable with good resale value."
"Totally agreed with this article, I've seen toyota is most in Pakistan in my opinion it's amazing here"
"This is really interested article to read, Toyota cars are preferable overall."
"As mentioned in article, minimum hourly wage and other corporate related factors play vital role.. In Pakistan, Toyota is famous for reliability."
"Like the article says:
"The industry is smaller in size and is en-route to further establish itself" Toyota is playing a pivotal role in that and the fact that toyota has introduced airbags unlike Honda..I'd put my money in Toyota always"
"Interesting article to read, I would like to add that i have seen Toyota the most in Pakistan, i would say it's the best here."
"Here in Pakistan almost 6 out of 10 cars you see on the roads are Toyota's manufactured, completely reliable and best in resale."
"Interesting read. The Toyota is a reliable name in Pakistan and that's the reason people prefer buying it."
"What an insightful read. So good to see that Toyota Yaris in Pakistan is totally worth buying compared to the Indian market. Been using Toyota cars myself and I must accept they are the best!!"
"Toyota cars are preferable overall, good to see the comparison of Yaris, better than the former two"
IMC is an absolute joke. Resorting to cheap tricks instead of adopting good business practices. Pathetic.
