The EV Thread. Fully Electric Vehicles Exclusive Discussion

[ifadey]

I am expecting close to 15 million due to battery pack higher than 50 kWh

[j_aquil]

[j_aquil]

Horwin Launches in Pakistan: A Stylish, Smart, and Sustainable Leap Forward in Urban Mobility

Pakistan is about to take a giant leap toward a cleaner, smarter mobility future!
On June 3rd, global electric mobility pioneer Horwin officially launches in Pakistan with an exclusive event at Expo Center Lahore, promising an electrifying showcase of innovation, performance, and sustainable design.

Horwin’s entry is being led by Charged Vehicles Pvt Ltd, a connected e-mobility company based in Lahore, proudly approved by the Engineering Development Board (EDB). Their partnership reflects more than just business — it’s a long-term commitment to bringing world-class electric transport solutions to the heart of Pakistan’s cities.

startuppakistan

https://horwinpakistan.com/

[j_aquil]

June 03, 2025 (MLN): Nishat Mills Limited (PSX: NML), the flagship company of the Nishat Group, has expanded into the Electric Vehicle (EV) market through its subsidiary, NexGen Auto Pvt. Ltd., by launching Omoda and Jaecoo—NEV brands from Chery International in Pakistan.

With dealership opportunities now open in over 25 major cities, this move marks a significant step toward bringing globally acclaimed, innovative, and sustainable vehicles to Pakistani roads.

Omoda and Jaecoo operate in more than 90 countries, with over 11 million vehicles sold, positioning them to rival global NEV players like BYD, as per the press release issued today.

mettisglobal

[mgalaxy3]

How legit is this new EV company and how big of a player?

I thought it was announced in Feb they are launching. Still haven’t launched? Financially strong or not?

What happened to Changan managing Chery vehicles ? @pwuser167550015690 @j_aquil @msabbasi

[pwuser167550015690]

Nishat? They're probably among one of the biggest conglomerates in Pakistan and already own Hyundai.

I'm assuming the reason they've established another subsidiary company is because Hyundai Nishat is 40% owned by Hyundai so Nishat can't start selling Chery vehicles under that arm.

Chery has partnered with different companies locally for their sub-brands.

Omoda and Jaecoo are with Nishat
Jetour is with United
Chery (brand) are with Master (Changan) - though this announcement only mentioned NEVs so not sure what happens to ICE vehicles that were sold in partnership with Gandhara.

[mgalaxy3]

Not Nishat.

I’m wondering how big and how reputable are these weird sounding EVs Omoda and Jaecoo what’s their perception in China itself and global, if any global presence.

It also seems to be a terrible strategy by Chery - they’re not launching with one strong and big group. Just fragmenting their vehicles and partnering with weak groups.

[pwuser167550015690]

Nishat and Master are pretty strong.

Nishat is well Nishat and Mansha family have enough of a market across various industries (and enough political connections) to keep their assets afloat.

Master has been in the industry a long time, being in the commercial vehicle segment before partnering with Changan. They've arguably been the most successful assembler to bring in a Chinese brand and making it mainstream. In fact, all 4 Changan models they've offered so far have been very successful in their respective segments.

Their EV efforts with Deepal do seem like a bit underwhelming but that's likely why they partnered with Chery as well to bring more NEV products. That said, I've been to different Changan dealerships twice in the past couple of months and both days I saw people booking the the S07.

[pwuser167550015690]

As for Jaecoo and Omoda, these are brands* Chery uses in oversees markets. They're not sold within China and usually they're mostly rebadges of some other Chery models optimized for export markets. They might sound weird, but you'd see them all over the middle-east for example with dealerships peppered all over.

---

*Chery is one of the largest manufacturers in China, and like most large Chinese automakers, they sell their cars under various sub-brands because of the sheer number of different models they have. This also means that each brand can have a distribution (or assembly) agreement with different groups in a country and still be able to offer exclusivity.

Some of the popular Chery brands include:

• Chery
• Jetour
• Fulwin
• Exeed
• Luxeed
• iCar
• Omoda
• Jaecoo
• Exlantix