The Mitsubishi eK Custom is a stylish kei car designed for urban driving with a sporty yet practical approach. Launched in 2013 as a part of Mitsubishi's eK series, it was positioned as a premium alternative to the eK Wagon. The eK Custom was developed in collaboration with Nissan, leading to the Nissan Dayz, its twin model. The car was discontinued in 2019 when the eK series underwent a major redesign. In different regions, it has been sold under various names, such as the Nissan Dayz in Japan.
Classified as a kei car, the Mitsubishi eK Custom features a compact and efficient design, making it ideal for city driving. It has a 5-door hatchback body style, providing easy access and a practical layout for passengers and cargo.
The eK Custom was available in three primary trims: M, G, and T. Each variant was designed to cater to different customer needs, ranging from budget-conscious buyers to those seeking a more powerful driving experience. The M and G trims featured naturally aspirated engines, while the T variant came with a turbocharged engine for added performance.
Mitsubishi eK Custom Specifications
The Mitsubishi eK Custom offers a range of performance and drivetrain options across its different trims. The M and G variants are powered by a 3B20 MIVEC DOHC 12-valve naturally aspirated engine with a displacement of 659cc. This engine delivers a maximum power of 49 PS ( 48 hp) at 6500 rpm and a torque of 56 Nm at 5500 rpm. Both trims feature an INVECS-III CVT (Continuously Variable Transmission) and are available in both 2WD (front-wheel drive) and 4WD (all-wheel drive) configurations. The fuel economy for these trims stands at 30 km/L for the 2WD version and 26 km/L for the 4WD variant.
The T variant, on the other hand, is equipped with a more powerful 3B20 MIVEC DOHC 12-valve intercooled turbocharged engine, also with a displacement of 659cc. This engine produces 64 PS ( 63 hp) at 6000 rpm and 98 Nm of torque at 3000 rpm, offering a more dynamic driving experience. Like the other trims, the T variant also comes with an INVECS-III CVT transmission and the option of either 2WD or 4WD. However, its fuel efficiency is slightly lower, with figures of 23.4 km/L for the 2WD model and 22.6 km/L for the 4WD version.
All variants of the eK Custom come equipped with Auto Stop & Go (AS&G) technology, which enhances fuel efficiency by turning off the engine when idling. The car features a minimum turning radius of 4.4 meters, making it highly maneuverable in urban settings. The suspension system consists of a front strut-type and a rear torque arm-type 3-link system, ensuring a comfortable and stable ride.
Mitsubishi eK Custom Interior
The interior of the Mitsubishi eK Custom varies by trim level. The M and G trims feature a comfortable cabin with fabric seats, while the T trim upgrades to suede-like fabric for a more premium feel. The interior is finished in a black monotone theme with silver accents, enhancing its modern aesthetic.
All trims come equipped with a touch-panel automatic air conditioning system for optimal climate control. The rear seats in all variants have a 5:5 split-folding configuration, and they can slide forward and backward by 170 mm, allowing for flexible passenger and cargo arrangements.
The G and T trims include additional convenience features such as a height-adjustable driver's seat, steering wheel-mounted audio controls, and an under-seat storage tray. The T trim also comes with a leather-wrapped steering wheel for added luxury.
Mitsubishi eK Custom Exterior
The Mitsubishi eK Custom features a stylish and sporty exterior, distinguishing it from the standard eK Wagon. The front end is accentuated by a chrome-accented grille and multi-reflector front fog lamps with a chrome-plated bezel, giving it a bold appearance.
The M trim comes with basic steel wheels, while the G and T trims receive aluminum wheels-14-inch for the G and 15-inch for the T. The T variant also features a rear spoiler and additional chrome accents for a more aggressive look.
The eK Custom is available in multiple colors, including Chocolate Brown Pearl, White Pearl, Red Metallic, Purplish Navy Pearl, Cool Silver Metallic, and Black Mica. Additionally, UV-cut glass is standard on the front doors, while privacy glass with UV protection is included on the rear doors and tailgate.
Mitsubishi eK Custom Safety Features
The Mitsubishi eK Custom is equipped with a range of safety features to ensure a secure driving experience. All trims come with driver and passenger SRS airbags, an anti-lock braking system (ABS) with electronic brake-force distribution (EBD), and active stability control (ASC) in select models.
The emergency stop signal system is standard across all trims, alerting following vehicles by flashing the hazard lights during sudden braking. Hill start assist is included in the G and T trims, preventing rollback on slopes. Rear seats in all trims feature ISOFIX-compatible child seat mounting points for added safety.
The T trim is additionally equipped with a multi-around monitor, which provides a bird's-eye view of the surroundings, making parking easier and safer.
Mitsubishi eK Custom Mileage
In Pakistan, Mitsubishi eK Custom offers a mileage of 18 to 24 KM/L in the city and 20 to 26 KM/L on the highway. With a tank capacity of 30 L, it delivers an estimated driving range of 540.0 to 720.0 KM in the city and 600.0 to 780.0 KM on the Highway. Fuel efficiency may vary based on variant, transmission, fuel type (petrol, CNG, diesel), and driving style.
Mitsubishi eK Custom Price In Pakistan In 2025
According to the updates, Mitsubishi eK Custom price in Pakistan ranges from 22.7 - 32.9 lacs. Since the Mitsubishi eK Custom was discontinued in 2019, it is only available in the used car market in Pakistan. Prices vary depending on the model year, condition, and mileage.
However, the availability of spare parts and maintenance services also influences pricing.
Comparison with Competitors
The Mitsubishi eK Custom competes with other kei cars, including the Daihatsu Mira, Suzuki Wagon R, and Honda N-WGN. These models offer similar compact dimensions and fuel efficiency, making them strong alternatives in the market.
Is Mitsubishi eK Custom Worth Buying?
The Mitsubishi eK Custom is a well-rounded kei car that offers an excellent combination of efficiency, comfort, and practicality. Its fuel-efficient MIVEC engine, modern interior, and safety features make it a strong contender in the compact car segment. The eK Custom is ideal for city commuters who require a reliable and economical vehicle for daily use. While it is no longer in production, its availability in the used market makes it an affordable option for those seeking a well-equipped and stylish kei car in Pakistan.