BAIC BJ40 Plus 2025 Price in Pakistan, Images, Reviews & Specs

The BAIC BJ40 Plus is a bold and rugged SUV that embodies the spirit of military-inspired off-roaders and brings modern comfort and technology to civilian consumers.

Introduced by Beijing Automotive Industry Holding Co, the BJ40 Plus has rapidly gained traction in global markets. It has also made its mark in the Pakistani automotive landscape as an active model.

The BJ40 Plus is a reworked version of the BJ40, designed for greater comfort, premium finishes, and enhanced driving convenience, while maintaining its hardcore off-road DNA.

With its origins tied to military vehicles, the BJ40 Plus represents the second generation of BAIC's iconic SUV lineup, with significant enhancements in body rigidity, drivability, and overall build quality.

This variant, available in Pakistan, is the BAIC BJ40 Plus Honorable Edition SUV. It is powered by a 2.0L turbocharged engine that balances off-road capabilities with decent on-road performance, delivering a respectable amount of torque and horsepower.

It is built on a body-on-frame platform that supports robust suspension setups and all-wheel-drive systems, making it a dependable option for Pakistan's adventurous terrain.

Some of the key selling points of the BJ40 Plus include its boxy aesthetic, reminiscent of the Jeep Wrangler, high ground clearance, wide approach and departure angles, and features such as hill descent control and locking differentials. Though inspired by utilitarian design, the interior is equipped with essential tech like digital displays, a touch-based infotainment system, and driver assistance tools.

BAIC BJ40 Plus Specifications

The BAIC BJ40 Plus has a 2.0L turbocharged inline-4 engine that produces 215 hp and 320 Nm of torque.

Power is sent to all four wheels through a 6-speed automatic transmission with a low-range gear system for extreme off-roading. The BJ40 Plus supports drive modes, including 2H, 4H, and 4L, allowing drivers to adapt to various terrain conditions across Pakistan seamlessly.

BAIC BJ40 Plus Exterior

The BJ40 Plus commands attention with its military-inspired design language.

From the exterior, the BJ40 Plus measures approximately 4,645 mm in length, 1,925 mm in width, and 1,871 mm in height, giving it a solid road presence. The SUV rides on 17-inch alloy wheels with off-road tires, and the color options include Red, Black, White, Military Green, and Blue.

Its front fascia includes square-shaped LED headlamps and a bold grille, while the rear carries a tailgate-mounted spare wheel, reinforcing its off-road persona. The rugged boxy shape, exposed door hinges, and spare wheel on the tailgate make it look purpose-built for extreme terrains. The LED lighting system on both the front and rear enhances visibility, giving the SUV a contemporary touch. The squared wheel arches and high ground clearance add to its aggressive styling.

BAIC BJ40 Plus Interior

The interior of the BAIC BJ40 Plus strikes a balance between its off-road spirit, comfort, and functionality.

The cabin layout is straightforward and driver-focused. It features red/black, all black, and black/blue fabric upholstery, a flat-bottom steering wheel, and metallic trim inserts.

The leather-wrapped steering wheel consists of steering control switches. It can be adjusted easily by shifting its angle for the driver's ease. Behind the steering wheel, a 12.3" full-size LCD instrument panel displays altitude, pressure, height, direction, and atmospheric pressure. The manual anti-glare interior rearview mirror further makes driving easier and more convenient.

The BJ40 Plus has a 220V power outlet for charging devices. All the seats are manually adjustable: the driver's seat and passenger seats have a 4-way adjustment. The headrests are also adjustable for a comfortable ride. The 5-seater automobile also features a 60/40 split fold for the backseats, increasing storage space.

The cabin of the BJ40 Plus features a 10.25" HD central control panel. It provides access to all multimedia functions and phone connectivity. Four speakers of the hi-fi stereo system create a fun environment for the passengers. Two USB ports and an AUX are available for connecting or charging devices. Another feature is onboard Wi-Fi.

The BJ40 Plus also features automatic air conditioning controlled by daylight sensors and an automotive-grade CN95 air filtration system for improved air quality inside the vehicle.

Infotainment

Regarding infotainment, the BJ40 Plus offers a decent multimedia experience through its 10.25-inch central touchscreen.

It supports smartphone connectivity via USB, Bluetooth, and Android Auto. The sound system includes four speakers that provide adequate audio quality for daily commutes or long journeys. The steering-mounted controls help the driver stay focused while interacting with the system.

BAIC BJ40 Plus Safety Features

Safety suits the BJ40 Plus, particularly due to its robust structure and essential safety technologies.

It includes standard features like dual front airbags, ABS with EBD, electronic stability control, and a traction control system. Tools like hill-start assist and hill-descent control make maneuvering on steep terrains easier. Rear parking sensors and a reverse camera improve visibility in tight urban spaces.

While the BJ40 Plus lacks more advanced systems like blind-spot detection and adaptive cruise control, its sturdy chassis and driver-focused dynamics ensure a secure drive in most environments.

BAIC BJ40 Plus Mileage

The fuel efficiency of the BAIC BJ40 Plus is acceptable considering its off-road-centric powertrain and body-on-frame construction.

On average, the SUV delivers around 8 - 10 km/L. These figures may vary depending on road conditions and driving style.

The 75-liter fuel tank ensures a decent driving range, which is particularly useful when traveling long distances to remote areas of Pakistan.

BAIC BJ40 Plus Price in Pakistan in 2025

According to the latest updates, the price of the BJ40 Plus in Pakistan in 2025 ranges between 1.2 crore, depending on the engine variant, model year, trim level, and optional features included.

BAIC BJ40 Plus Maintenance Tips

• Regularly check and maintain tire pressure to ensure optimal fuel efficiency and off-road grip.
• Replace engine oil every 5,000 to 7,000 km to keep the turbocharged engine in optimal condition.
• Clean the air filter every 10,000 kilometers, especially if you frequently drive in dusty environments.
• Inspect underbody protection and suspension components after off-road trips.
• Update navigation software quarterly to maintain accurate route mapping.

BAIC BJ40 Plus Competitors

BAIC BJ40 Plus shares similarities with the Jeep Wrangler and directly competes with it in the international market.

Due to its unique features, the BJ40 Plus has no direct competition in Pakistan. A few vehicles that share some features with the BJ40 Plus are the Haval H6, Toyota Fortuner, and Toyota Hilux Revo.

The Haval H6 is in the same price range and uses fuel similar to the BJ40 Plus, but it is more suitable for city driving.

Toyota Fortuner is suitable for off-road adventures, but is not as rugged as the BJ40 Plus.

On the other hand, the Toyota Hilux is a strong pickup with extra boot space and a stealthy exterior, making it suitable for off-roading. The significant difference is that it is not an SUV jeep like the BJ40 Plus.

Is the BAIC BJ40 Plus Worth Buying?

The BAIC BJ40 Plus is undeniably one of the few SUVs in the Pakistani market that blends real off-road ability with everyday practicality at a relatively competitive price. A solid engine, authentic 4x4 credentials, and modern features offer great value for adventure lovers and SUV enthusiasts.

If you're someone looking to buy a BAIC BJ40 Plus Online for rugged usage or recreational trips, it's a worthy contender.

While it may lack some advanced driver assistance features, its core strengths in durability, design, and off-road handling make it a dependable choice. Therefore, the answer to 'Is the BAIC BJ40 Plus Worth Buying? ' is a strong yes for anyone needing capability and style.