Meet the GuGo Box—the pint-sized electric crossover crashing the party in a market dominated by gas-powered stalwarts like the Toyota Yaris and Honda City Aspire (same price range), while also nudging into the EV arena against rivals like the Seres 3 and Ora 03.
This compact, all-electric newcomer isn’t just playing by the rules; it’s rewriting them. With a price tag that bridges the gap between ICE sedans and pricier electric crossovers, the GuGo Box targets mid-budget-conscious buyers craving EV efficiency without the premium sticker shock. Quirky design, zero-emission thrills, and a focus on urban practicality—could this be the unconventional hero for a new generation of drivers? Let’s unpack the Box with an old contender, ORA 03.
We want to mention that this comparison is between GuGo Box EV E3 (top-of-the-line variant) and ORA 03.
Pricing
Here’s the pricing of both cars and the variants with which we’re comparing
ORA 03 Price: PKR 90 Lacs (*Ex-Factory Price)
GUGO Box E3 Price: PKR 77 Lacs (*Ex-Factory Price)
Electric Motor and Range
Here’s the electric motor and range information:
| Feature | GUGO Box | ORA 03 |
| Range | 430 Km (CLTC) | 400 Km (WLTP) |
| Drive Type | FWD | FWD |
| Power | 88 HP | 141 HP |
| Torque | 160 Nm | 210 Nm |
| Battery | 42.3 kWh | 47.78 kWh |
| Motor type | PMSM | PMSM |
| Fast Charging | 0-80% in 30 minutes | 20-80% 30 Minutes |
| Battery type | Lithium Iron Phosphate | Lithium iron phosphate battery |
Interior
Here’s the interior information:
| Feature | GUGO Box | ORA 03 |
| Instrument Cluster | 5” LCD | Yes |
| Infotainment | 12” | 10.25″ |
| Wireless Charging | Yes | Yes |
| Smartphone Mirror Link | Yes | No |
| Speakers | 6 speakers | 4 Speakers |
| USB Ports | Type C | Front USB + Back USB |
| Seats | Artificial Leather | Full-dimensional Ecological Leatherette Seat |
| Driver Seat Adjustment | Manual + Optional Add-on | Electric, 6-way |
| Ventilated Seats | Optional addon | Standard |
| Heated Seats | Optional addon | Standard |
| Ambient Lights | Yes, 32 colors | No |
| Climate Control | Yes, Electric + Automatic | Yes, Electric + Automatic |
Exterior
Here’s the exterior comparison:
| Feature | GUGO Box | ORA 03 |
| Rims | 17” Alloys | 18″ Alloys |
| DRLs | LED | LED |
| Headlights Levelling | Yes | No |
| Keyless Entry | Yes | Yes |
| Remote Central Locking | Yes | N/A |
Safety Features
Both cars have all standard ADAS features, although ORA 03 doesn’t explicitly mention ADAS, but it comes with its features.
| Feature | GUGO Box | ORA 03 |
| Active Electronic Braking (AEB) | Yes | Yes |
| Front Collision Warning (FCW) | Yes | Yes |
| Lane Departure Warning (LDW) | Yes | Yes |
| Lane Keep Assist (LKA) | Yes | Yes |
| Traffic Sign Recognition (TSR) | Yes | Yes |
| Traffic Jam Assistance (TJA) + Highway Driving Assistance (HWA) | Yes | Yes |
| Front Radar | Yes | Yes |
| 360-degree Camera | Yes | Yes |
| Adaptive Cruise Control | Yes | Yes |
| Automatic Parking | Yes | No |
What do you think about the comparison of these two EVs? Which one would you buy? Please tell us in the comments section.
