2024 is ending, and it was a good year for Pakistan’s Number 1 Automotive online platform, PakWheels, as the company achieved multiple milestones. From entering new markets with the launch of ArabWheels to crossing record-high numbers on different social platforms like TikTok to holding a number of mega car events across the country to offering trustworthy services to the customers, the company has done it all, marking another successful year as the PakWheelers continue to show their love, trust, and faith. Here are brief highlights of 2024 PakWheels.
Annual Traffic
Since the launch of PakWheels, the people have shown tremendous love, and 2024 was no different. People from across the country use PakWheels to sell and buy their vehicles, buy accessories from our auto store, and use our services. Over 1.5 million car and bike ads were posted on the platform, while the Toyota Corolla remained the most searched car. You can read about it in detail here; the Honda CG125 was the top searched bike, and here is a detailed report on it.
Last but not least, 34,944,965 users visited the PakWheels website, with a 26.1% growth from the previous year, along with 204 million sessions in the year.
Trend-Setting Services
PakWheels is the pioneer in introducing modern services in the automotive sector to the local market, as it launched Inspection, Sell it For Me, and Auction Sheet. This year was important, especially for Inspection Service, as it exceeded the magical number of 500,000, showing its authenticity and customers’ trust.
ArabWheels Launch
2024 was the year of new horizons as PakWheels stepped into the new ventures by announcing ArabWheels, an online automotive platform for the UAE market. ArabWheels is offering a platform tailored to the needs of the UAE automotive audience. Here’s what makes it unique:
- Cars for Sale: A diverse selection of vehicles, ranging from affordable options to luxury models.
- Localized Content: UAE-specific car reviews, buying guides, and market insights.
- Community Engagement: A dedicated space for car enthusiasts to connect, share experiences, and learn.
- Effortless Buying and Selling: Simplified processes to make trading cars more accessible and more trustworthy.
ArabWheels represents a new chapter in PakWheels’ journey, bringing its trusted, community-driven approach to the UAE.
Mega Events
This year was undoubtedly a year of events as the company arranged and conducted car events across the country, providing the people with a great chance to buy and sell, showing their powerful, vintage, restored, and upgraded four and two-wheelers. These events were a celebration of the automotive industry and car culture in the country as thousands of people attended them in cities like Lahore, Karachi, Islamabad, Peshawar, Faisalabad, Gujranwala, and Multan. It is important to mention that in Multan, Gujranwala, and Peshawar, the company held car melas for the first time, offering a totally new experience to the people.
During PakWheels held 14 car melas and six auto shows in different cities, making it an exciting year for petrolheads.
Social Media Numbers
This was a good year as far as TikTok performance is concerned, as PakWheels crossed 2 million followers and got 776 million views on its channel. Coming to Facebook, it crossed 3.7 million followers with 172 million reach. Last but not least, 1.4 million followers were reached on Instagram. So, all in all, it was a terrific year with record-high followers and reach.
Then comes the PakWheels YouTube channel, which is the primary source of introduction to a number of car lovers, both domestically and internationally. In the last 12 months, 322 million views in 2024 across all YT channels, including the main, vlog, and bike channels, were recorded. Furthermore, PakWheels recorded 10.6 million watch time, with 400 long-form and 3,332 short-form videos produced in 2024. These are very impressive numbers for an automotive online platform.
Also, our social media recorded over 12 million followers across all platforms, 200 million video views monthly, and approximately 100 million monthly reach.
Rest assured, we will keep entertaining you and offering trustworthy services to you next year and years after that because we all know Gari Ki Deals, Only on PakWheels.
