On September 18, 2025, Hyundai Motor Company held its CEO Investor Day in New York—its first held outside of Korea to lay out a global plan for products, electrification, and manufacturing through 2030.
The company set clear sales and technology targets, explaining where new models would originate and where they would be manufactured.
For Pakistan, this matters because Hyundai already operates locally through Nishat Motors. What Hyundai decides about hybrids, EVs, batteries, and nearby production hubs can shape prices, availability, and specs in our market as well.
REEVs on the Way
The company plans to launch Extended Range EVs (EREVs) from 2027, which can travel over 600 miles (around 960 km) on a single charge. These cars are designed to reduce “range anxiety,” a common concern in markets like Pakistan, where charging stations are still limited.
If introduced locally, such vehicles could encourage more Pakistanis to shift from petrol to electric.
Hyundai’s Plan for Smarter Batteries
Hyundai states that its next-generation battery technology will be ready by 2026, offering significant improvements in cost, safety, and durability.
The company’s research shows that even IONIQ 5 cars driven over 400,000 km still keep more than 90% battery performance.
By 2027, Hyundai is aiming for 30% cheaper batteries, 15% more energy capacity, and 15% faster charging times.
For Pakistan, this matters because buyers are often cautious about EV batteries wearing out too quickly. Longer-lasting batteries could result in better resale value and lower long-term costs.
Focus on Software-Defined Vehicles (SDVs)
Hyundai is also moving toward Software-Defined Vehicles (SDVs). In simple terms, this means the car’s software is separated from its hardware.
Updates can be sent over the air, without visiting a dealership, just like updating a smartphone. It might also make it easier for Pakistan’s Hyundai Nishat Motors to keep cars up to date without major hardware changes.
If these features debut first in international Hyundai models, they may take some time to arrive in Pakistan through Nishat Motors officially.
However, once they do, they could transform how drivers interact with their vehicles, making infotainment systems more than just screens, turning them into comprehensive platforms for apps, updates, and personalized driving experiences.
Conclusion
Hyundai’s global roadmap points toward more hybrids, long-range EVs, and smarter in-car tech. In Pakistan, through Nishat Motors, hybrids may arrive first, as they suit the current fuel and charging conditions.
Full EVs with longer range and safer batteries could also come parallel, but only if local infrastructure and policies improve.
These shifts might take time to reach our market, yet when they do, they could make Hyundai cars in Pakistan more efficient, safer, and better equipped for local drivers.
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