In the last seven decades, Pakistan has struggled to develop its local industry because of the nation’s misconceived notions about locally manufactured products.
On the other hand, India and China have been able to develop their local industry because the masses believe in buying local instead of relying on imported products. Surprisingly, we rarely realize that something being produced by a multi-national company does not necessarily validate its quality.
A Pakistani motor oil brand known as ICON Motor Oil has stepped forward to highlight the issue in their latest campaign “Banao Apna Rasta”, a campaign which champions patriotism and grit. The brand encourages the consumers to carve their own destiny and as they do so, they should help Pakistan move forward too.
While COVID-19 has weakened economies across the world, it is now more important than ever for us to try to actively look for good quality products that are manufactured locally. As far as engine oils are concerned, buying local not only helps strengthen the country’s economy but such oils are also perfectly compatible with locally manufactured cars.
Keeping this in view, ICON Motor Oil uses the highest quality base stock oil to manufacture a wide-range of engine oils designed especially for local cars. The localization of global technology enables the oils to provide better mileage and protection to your vehicle.
One of the primary issues that leads to the damage of engines is the mediocre fuel quality and imported oils are not designed to get rid of the excess carbon as those are designed for a different market. Whereas, ICON Motor Oils have an enhanced carbon absorption capacity to better protect the engine against the harmful effects of mediocre fuel.
Furthermore, a vast range of engine oil grades are made available by the brand so that the consumers can make the apt choice for their vehicle according to the make, model and age of their vehicle’s engine. Pakistan is also one of those few countries that have a variety of terrain, stretching from Karachi to Khyber.
This vast terrain exposes a vehicle to a different weather condition every time. Therefore, in case of engine oils, one size does not fit all. To take care of this, ICON Motor Oil has a range of products categorized on the basis of their viscosity, a high viscosity enables the engine to function properly even in extreme weather conditions.
All these salient features evoked my interest in ICON Motor Oil so I thought I would give it a chance. Needless to say, the product does deliver on its promise of being at par with all other imported engine oil products. Above all, it gives me immense pleasure to know that we now have a premium motor oil brand that is made in Pakistan, for Pakistan. So let’s set the biases against locally manufactured products aside and help build our economy stronger by placing our faith in good quality local products.
