As 2024 unfolds, the car makers have again started announcing enticing offers on their different car models ensuring that the wheels keep turning even in challenging times. And the reason behind the move is that they have came to know that stability would still be long time coming.
One such player making waves in the Pakistani automotive landscape is the Pakistan Suzuki Motor Company (PSMC), unveiling different offerings for its popular models including Wagon R and Swift. ‘Purchase Bonus’ and ‘Exchange Bonus’ are the deals specified for the Wagon R. Whereas Swift comes with irresistible ‘Purchase Bonus’.
According to the company’s social media posts, customers looking to make the Wagon R their own can enjoy a substantial Rs. 100,000 ‘Purchase Bonus’ offer. The excitement doesn’t end there for Wagon R enthusiasts, as an additional Rs. 200,000 ‘Exchange Bonus’ sweetens the deal for those looking to trade in their old vehicles.
This strategic move by PSMC reflects a trend in the industry where car manufacturers are adapting to the prolonged economic uncertainty by presenting consumers with attractive incentives.
PSMC Sales Surged by 7%
The Pakistan Suzuki Motor Company (PSMC) is among the domestic automotive manufacturers grappling with a significant downturn in sales for months. However, in a recent update, the Pakistan Automotive Manufacturers Association (PAMA) report revealed that Pak Suzuki sales increased by 7% last month.
As per the report, Pak Suzuki sold 3,735 vehicles last month, against 3,506 cars in Nov ’23. Meanwhile, the company observed a 55% drop in year-on-year sales.
Pakistan Suzuki Motor Company sold 2,099 units of Alto, 297 units of Suzuki Cultus, 409 units of Suzuki Wagon R, 378 units of Suzuki Swift, 326 units of Suzuki Bolan, and 226 units of Suzuki Ravi.
What do you think about the recent offers announced by PSMC? Tell us in the comments section.
