5 reasons why you should buy a 660cc car


Japanese Kei-cars is a very successful business in Japan as well as in Pakistan. While Japan has some serious space issues on roads whereas in Pakistan, for half of the buyers, these cars are more like a fashion statement. While the other half likes to benefit from the high fuel economy these little 660cc engines have to offer. But if you haven’t bought a Kei car yet and really need a reason to buy one, then we have 5 reasons for you to buy one. Let’s kick things off then.

1. Safety Features

Due to strict rules and regulations from the Japanese government, automakers are bound to add a certain amount of safety equipment to all its cars. In return even the cheapest of 660cc cars come standard with dual front airbags and ABS technology. While the more expensive models can also feature things like traction control, vehicle stability control, 6 airbags and other amenities which really make 660cc cars very safe on road despite their tiny form factor.

2. Onboard Tech

When it comes to technology I am certain that a fully loaded 660cc car from the likes of Daihatsu can probably beat the top line Corolla Altis Grande and Civic 1.8 VTi Oriel. How? Allow me to prove myself. Latest vehicles like Daihatsu Cast and Honda N-WGN surprised me when I saw highly advance features like:

  • Lane Keep Assist
  • Emergency Braking
  • Blind Spot Monitoring
  • Parking Sensors
  • 360 Surround View Camera
  • Heated Seats
  • 6 Airbags

None of which is present on any locally produced car even at PKR 3.0 million, let alone a car costing mere PKR 1.4-1.6 million. But honestly, even if you are not going for the top end models, what even features present in the baseline models are enough for most customers. Just simply note down that you will probably get more than what you are looking for when it comes to technology in a small economy car.

3. High Fuel Economy

As said earlier, half people might buy a 660cc car for just for the sake of uniqueness, however, its the other half who focuses on the bigger picture, which happens to be fuel economy. With the ever-depreciating value of the Pakistani rupee, cars from upper segments with bigger engines are getting very expensive. Not only car prices but the increasing fuel prices make it very tough to own and run a car. This is where these tiny engines come into consideration. They have lower taxes, enough power to move 4 people around and return an excellent fuel economy. In my testing most cars with 660cc engines return fuel average of somewhere between 20-25km/l. Which is unbelievable but true.

4. High Value For Money

660cc cars are excellent values for money. Now some might argue that these Japanese 660cc cars are even more expensive than locally produced 1000cc vehicles. While they might be right in this regard but there are so many factors where imported cars beat our locally produced cars. When it comes to things like driving pleasure and smoothness there is nothing which can beat the Japanese. Then there is the topic of safety which is again a huge plus point for the Japanese. Also as discussed earlier, the onboard tech on these vehicles is just amazing and in most cases, the bases model 660cc cars have more equipment than the top line locally produced 1000cc cars.

5. Excellent Built Quality

Japanese are known for their precision and perfection. I have seen many cases of Japanese rejecting finished products from around the world for not being good enough. They like their thing to be perfect, so what else you can expect from their cars? Each and everything is solidly built and well put together. If you ever want to know what I mean then just simply go and see the welding points of any Japanese imported car and you will see the fine craftsmanship and quality control these cars come from. It’s simply stunning to see such perfection from these small economy cars.

Let’s first admit the fact that there is more variety of Kei cars to choose from in Pakistan than there are locally produced vehicles from each segment combined. This huge selection makes all of these vehicles unique in their own way and buying one is a fashion statement. So much so that chances of seeing the same cars like yours with similar color and styling is a very rare case. For buyers like me who likes their things to be different and striking certainly makes Kei cars the best option to opt for.

These were our top reasons to buy a 660cc car, also let us know your top reasons in the comment section.


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Awais Yousaf

I'm a crazy car guy. I want an aeroplane hangar full of cars. Is that too much to ask for?

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