‘General Tyre’ has bagged the most popular car tyre award in Pakistan, in the local brand category, as part of PakWheels.com People’s Choice Car Awards. The awarding was based on the opinions recorded in the online survey conducted in 2017 by PakWheels.com, Pakistan’s No.1 automobile portal.
In this survey, a total of 19,155 numbers of responses were recorded from all over the country.
General Tyre is serving the local industry and consumers for the past many years now. It is the only company in Pakistan, which is making tyres according to the conditions and temperature of Pakistani roads. The built quality, durability and resilience are the factors that are keeping the pace of General Tyres strong in Pakistan. Furthermore, General Tyres have always catered to a vast majority of customers in Pakistan, which is also one of the primary reasons for this brand’s highly coveted P.R among the masses.
According to the company’s annual fiscal report 2017, General Tyre has managed to produce a convincing gross profit of PKR 2,056 million rupees, which is quite remarkable. And apparently, the company has managed to turn a hefty profit in terms of sales and product delivery. Hence, the reason ‘General Tyres’ is enjoying the No.1 rank in the local market against all other competitors.
About the company:
The General Tyre and Rubber Company of Pakistan Limited (GTR) came into existence in 1963, at Landhi, Karachi on a 25-acre plot and commenced its production in 1964.
The name ‘GENERAL’ carries the highest top of the mind brand name recall in Pakistan when it comes to tyres. The capacity of the company stands at 2.5 million tyres approximately meeting one-third of the country’s demand. It is producing tyre sizes and patterns that cover almost 85% of the sizes in demand in Pakistan. GTR is the first & largest automotive tyre manufacturer in the country producing tyres for cars, light commercial vehicles, trucks/buses, tractors, and CNG Rickshaw. While the motorcycle tyre plant has been added with the capacity of one million tyres per annum.
